Research data platform for content creators
From research question to citable stats. 2 min · AI + real population modeling · structured report
“Without data, you’re just another person with an opinion.”
— W. Edwards Deming, statistician
How it works
Describe your research goal, the audience, and the options you want to test.
Your research goal
Which oat milk latte packaging performs better among U.S. coffee drinkers — taste-forward "Silky Oat Latte" or health-forward "Light Oat Latte"? Audience: U.S. residents, 18+, who drink coffee 2+ times a week.
MoeVox turns that goal into a structured questionnaire in seconds.
500 AI respondents answer, each grounded in real U.S. demographic records matching the target audience.
A clear winner, driver rankings per concept, and top concerns — ready to use.
Which of these two oat milk latte concepts do you find more appealing?
Silky Oat Latte (taste-forward)
67%
Light Oat Latte (health-forward)
26.6%
Neither of these options
6.4%
You can also download the raw survey sample data:
How you use it
Every report has its own public link. Pull the headline number or finding straight into your draft, and link back to the full report as your source.
MoeVox report
“Among 500 U.S. coffee drinkers, the taste-forward Silky Oat Latte won with 67.0%, versus 26.6% for the health-forward Light Oat Latte.”
Structured report + raw data (Excel, JSON)
View the full report →Without data
…packaging is often treated as an afterthought, but it can shift preference more than the recipe itself. When we tested two oat milk latte concepts with real U.S. coffee drinkers, the result was decisive: most people preferred the taste-forward option, more than double the health-forward concept. For brands weighing a taste-first versus health-first pitch, that gap is hard to ignore…
No source, no proofYour article
…packaging is often treated as an afterthought, but it can shift preference more than the recipe itself. When we tested two oat milk latte concepts with 500 real U.S. coffee drinkers, the result was decisive: 67.0% preferred the taste-forward Silky Oat Latte, more than double the health-forward concept, according to a MoeVox consumer study.
The taste-forward packaging won for a clear reason: 335 of the 500 respondents cited taste and mouthfeel as the top driver behind their pick. The health-forward "Light Oat Latte" trailed at 26.6% (133 respondents), where health and nutrition led the reasoning — a smaller but still meaningful segment worth targeting with different messaging.
Only 6.4% (32 respondents) picked neither option, most often citing price and value as their sticking point. For brands weighing a taste-first versus health-first pitch, that gap is hard to ignore…
Cited with report linkProof
200 respondents
Which refill price point feels most acceptable for a waterless, mold-free diffuser?
42.5%
$19.99
n=85
35.5%
$24.99
n=71
22%
$14.99
n=44
Refill Pricing: $19.99 Is the Sweet Spot
Buyers did not default to the cheapest option; the middle price point won clearly.
Key signal
25.5% explicitly cited convenience and lower maintenance as the key value.
190 respondents
Under budget pressure, should HR teams invest first in faster screening or hidden-candidate discovery?
62%
n=117
Cut screening time by 70%
n=73
38%
Find hidden top candidates
Leads by 23 pts
HR AI Recruiting Budget: Fix Screening First
When budgets tighten, teams pay for reliable efficiency gains before quality upside.
Key signal
56% say AI is “very important” to improving recruiting workflows.
194 respondents
Should 3D tour pricing lead with a lower-upfront subscription or a one-time buyout?
Winner
62%
$299 hardware + $49/mo
62%
n=121
$1,200 one-time buyout
38%
n=73
3D Tour Pricing: Subscription Beats Buyout
Independent realtors lean toward lower upfront cost and smoother cash flow.
Key signal
94% mentioned affordability or ROI.
Why the data is authoritative
Every AI respondent is drawn from the U.S. Census Bureau’s ACS PUMS dataset — structured demographic records of actual Americans, not invented profiles.
U.S. Census Bureau · ACS PUMS 2024Each respondent is defined by
Behavioral trait labels
Each respondent carries trait labels such as price sensitivity, risk tolerance, decision style, digital fluency, and more.
Research is expensive.
AI-enhanced samples grounded in real people
Ask MoeVox
$49.80 / 1,000$0.05 / responsePricing
No subscription required. Add-on packs are billed once — the more credits you buy, the lower your rate per credit.
Free
100 credits
Included with Free plan
1 credit = 1 AI sample
Enough for 1 survey of 100 samples
$98
1,000 credits
$0.10 / credit
1 credit = 1 AI sample
Enough for 10 surveys of 100 samples
$198
3,000 credits
$0.07 / credit
1 credit = 1 AI sample
Enough for 30 surveys of 100 samples
$498
10,000 credits
$0.05 / credit
1 credit = 1 AI sample
Enough for 100 surveys of 100 samples
For developers
The same research pipeline, exposed two ways: a REST API for your own products and automations, and an MCP server so Claude, Cursor, or ChatGPT can run surveys for you — no code to write.
Create research reports from your own service. One POST, a few minutes, a structured JSON report — credits included.
API referenceAdd MoeVox to Claude, Cursor, ChatGPT, or any MCP client with one config block, then describe what you want to research in plain language.
MCP docs$ curl -X POST https://api.moevox.com/api/v1/reports \ -H "Authorization: Bearer moe_sk_live_..." \ -H "Content-Type: application/json" \ -d '{ "question": "Which pricing plan should we launch first?", "options": ["Monthly $29", "Monthly $49", "Annual $299"], "sample_size": 100 }' → request_id: req_4f3a9c21e8b7d6c5See it live
Press play to watch a real research question turn into a finished report, start to finish.
Watch a concept test demo
24-second demo · no signup
Which packaging concept for a new oat milk latte performs better among US coffee drinkers: 'Light Oat Latte' (emphasizing health) or 'Silky Oat Latte' (emphasizing taste)?
Define concept
Generate test
Collect responses
Reveal results
Which packaging concept for a new oat milk latte performs better among US coffee drinkers: 'Light Oat Latte' (emphasizing health) or 'Silky Oat Latte' (emphasizing taste)?
0%
0%
FAQ
How MoeVox turns a research question into citable numbers.
MoeVox is a research data platform for content creators. It turns a research question into citable statistics — audience-representative samples, response distributions, and structured reports — so you can back your SEO and GEO content with real numbers instead of assumptions.
MoeVox returns a structured research report for the question you ask. It includes audience-representative samples, demographic breakdowns, and response distributions, so every figure you cite has context you can point to.
MoeVox combines AI with a pool of 100,000 real population records and draws around 1,000 representative samples. A typical study goes from research question to a structured report in about two minutes.
ChatGPT helps you draft content. MoeVox provides real research data — sample profiles, response distributions, and demographic breakdowns — so your content becomes authoritative and citable instead of just well-written.