Research brief

Which of the following factors is most important to parents when booking a family campground in the Durand, Michigan area to prevent schedule friction and boredom among children of different age groups: physically separated zones and distinct schedules for toddler crafts and teen sports, comprehensive water park features and expansive multi-use open fields, high-capacity RV hookups and premium physical lodging amenities, or all-inclusive weekend event calendars with centralized family activities?

Based on a survey of 200 U.S. consumers generated from demographic-based AI respondents.Sep 28, 2026, 10:18 PMPublic research report

Target audience

Parents with children of varying age groups who frequently visit family campgrounds in Michigan

Age 25-55

Education Some college, Bachelor, Master, Doctorate

Personal income 50k-99k, 100k-149k, 150k-199k, 200k+

Region Midwest

Occupation Management, Business / Financial Operations, Computer / Mathematical, Architecture / Engineering, Healthcare Practitioners / Technical, Office / Administrative Support

Sample size 200

Completed / Failed 200 / 0

When booking a family campground in the Durand, Michigan area, which of the following features is most effective at preventing schedule friction and boredom among your children of different age groups?

Physically separated zones and distinct schedules for toddler crafts and teen sports

86.0%

n=172

Respondents for this option · Drivers

Minimizing conflict between children of different ages

Reducing the need for parents to plan daily activities

Ensuring comfort and convenience for the whole family

Maximizing physical activity and energy release

Comprehensive water park features and expansive multi-use open fields

7.0%

n=14

Respondents for this option · Drivers

Maximizing physical activity and energy release

Minimizing conflict between children of different ages

All-inclusive weekend event calendars with centralized family activities

7.0%

n=14

Respondents for this option · Drivers

Reducing the need for parents to plan daily activities

Minimizing conflict between children of different ages

High-capacity RV hookups and premium physical lodging amenities

0.0%

n=0

Physically separated zones and distinct schedules for toddler crafts and teen sports audience

Parents prioritizing age-specific activity zones in Durand, Michigan, are often highly educated women with household incomes between $100k and $149k.

172 / 200 respondents86%

The segment is significantly more likely to hold a master's degree compared to the general baseline.

These parents show a strong preference for physically separated zones and distinct schedules to manage children of different ages.

The group is predominantly female and over-indexes in the $100,000 to $149,000 annual income bracket.

Key differences

Potential risks

Sampling data

Review the respondent-level sample records